Cookie Policy

Last Updated: March 28, 2026

1. Introduction

Welcome to Pequod's Pizza (pequodspizza.digital). We are committed to being transparent about the technologies we use on our website. This Cookie Policy is designed to help you understand what cookies are, how we use them, what types of cookies we deploy, and how you can manage your cookie preferences.

This policy applies to all pages, features, and services offered through our website pequodspizza.digital. Please read this Cookie Policy carefully alongside our Privacy Policy and Terms of Service, which together govern your use of our website.

If you have any questions or concerns about our use of cookies, please contact us at [email protected].

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. They are widely used by website owners and operators to make their websites work more efficiently, to enhance user experience, and to provide reporting information about how visitors interact with the site.

Cookies are sent from a web server to your browser and stored on your device. Each time you return to that website, your browser sends the stored cookie back to the server, allowing the website to recognize your device and remember certain information about your previous visits or preferences.

Cookies set by the website you are visiting are called first-party cookies. Cookies set by parties other than the website you are visiting are called third-party cookies. Third-party cookies enable third-party features or functionality — such as advertising, interactive content, and analytics — to be provided on or through the website you are visiting.

2.1 How Do Cookies Work?

When you visit pequodspizza.digital for the first time, our server sends a cookie to your browser. This cookie is a small data file that may contain information such as:

  • A unique identifier for your device or browser session
  • Your site preferences and settings
  • Information about your browsing activity on our site
  • Authentication data that keeps you logged in

This data is then used to improve your experience on subsequent visits, track usage patterns, deliver relevant advertising, and analyze how our website is performing.

2.2 Other Tracking Technologies

In addition to cookies, we may use other similar tracking technologies on our website, including:

  • Web Beacons (Pixel Tags): Tiny, invisible images embedded in web pages or emails that help us understand how users interact with our content.
  • Local Storage: Similar to cookies, local storage allows our website to store data locally on your browser for functionality and performance purposes.
  • Session Storage: Data stored temporarily during your browsing session that is deleted when you close your browser.
  • JavaScript Tags: Small pieces of code that collect information about how visitors use our website and facilitate third-party analytics and advertising services.

3. Types of Cookies We Use

Pequod's Pizza uses four main categories of cookies on pequodspizza.digital. Each category serves a distinct purpose, and we describe each below.

3.1 Essential (Strictly Necessary) Cookies

Essential cookies are fundamental to the operation of our website. They enable core functionality such as security, navigation, order placement, and access to secure areas of the website. Without these cookies, certain services or features you have requested — such as adding items to your cart or completing an online order — cannot be provided.

These cookies do not collect any information about you that could be used for marketing purposes or to track your browsing activity on other websites. Because they are strictly necessary for the website to function, they cannot be switched off in our systems. You can set your browser to block or alert you about these cookies, but some parts of the site will then not work.

3.2 Analytics and Performance Cookies

Analytics cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They allow us to measure the number of visits, traffic sources, and how users navigate through our site. This data helps us improve the performance and usability of pequodspizza.digital.

We use Google Analytics, a web analytics service provided by Google LLC, to collect and analyze this data. Google Analytics uses cookies to collect standard internet log information and visitor behavior information. This information is processed in a way that does not identify any individual. For more information, please visit Google's Privacy Policy.

3.3 Functional Cookies

Functional cookies allow our website to remember choices you make (such as your preferred location, language settings, or saved items) and provide enhanced, more personalized features. These cookies may also be used to provide services you have requested, such as watching a video or using a live chat feature.

The information these cookies collect may be anonymized, and they cannot track your browsing activity on other websites. If you disable these cookies, some or all of these services may not function properly.

3.4 Advertising and Targeting Cookies

Advertising cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. These cookies are usually placed by advertising networks with the website operator's permission.

We use Google Ads conversion tracking and may use Facebook Pixel to measure the effectiveness of our online advertising. These tools use cookies to connect website activity with ad campaigns. For more information about how Google uses data from advertising cookies, visit Google Advertising Policies.

4. Specific Cookies We Use

The table below provides detailed information about the specific cookies used on pequodspizza.digital, including their name, purpose, type, and duration.

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID used to generate statistical data on how you use the website. Used to distinguish users and track sessions across different pages. Analytics (Third-Party) 2 Years
_gid Google Analytics Registers a unique ID used to generate statistical data on how you use the website. Stores and updates a unique value for each page visited. Analytics (Third-Party) 24 Hours
_gat Google Analytics Used by Google Analytics to throttle request rate — limits the collection of data on high-traffic websites to prevent server overload. Analytics (Third-Party) 1 Minute
_gcl_au Google Ads Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Tracks conversions from Google Ads. Advertising (Third-Party) 90 Days
_fbp Facebook (Meta) Used by Facebook to deliver a series of advertising products, such as real-time bidding from third-party advertisers. Tracks visits across websites. Advertising (Third-Party) 90 Days
cookieconsent_status Pequod's Pizza Stores the user's cookie consent preferences so that the consent banner is not displayed on every page load. Essential (First-Party) 1 Year
PHPSESSID Pequod's Pizza Preserves user session state across page requests. Required for shopping cart functionality and order processing. Essential (First-Party) Session
cart_token Pequod's Pizza Stores a unique identifier for the user's shopping cart so that items are retained between sessions or page navigations. Functional (First-Party) 30 Days
user_location Pequod's Pizza Remembers the user's preferred delivery location or nearest Pequod's Pizza restaurant location to streamline the ordering experience. Functional (First-Party) 60 Days
_gac_<property-id> Google Ads Contains campaign-related information for the user. Used to associate a website visit with a specific Google Ads campaign click. Advertising (Third-Party) 90 Days

5. Legal Basis for Using Cookies

As a business operating in the United States, our use of cookies and tracking technologies is governed by applicable U.S. federal and state laws. In particular:

  • California Consumer Privacy Act (CCPA) / California Privacy Rights Act (CPRA): If you are a California resident, you have specific rights regarding your personal information collected through cookies, including the right to know, the right to delete, and the right to opt out of the sale or sharing of personal information. Advertising and analytics cookies may involve the "sharing" of personal information under the CPRA. You may exercise your rights by contacting us at [email protected].
  • FTC Act and Consumer Protection: Our use of cookies and tracking technologies complies with the Federal Trade Commission's guidelines on online behavioral advertising, including providing clear disclosure and meaningful choice to consumers.

For Essential Cookies, no separate consent is required as these are necessary for the website to function. For all other categories of cookies (Analytics, Functional, and Advertising), we rely on your consent, which you can provide or withdraw at any time through our cookie consent tool or browser settings.

6. How to Manage and Disable Cookies

You have the right to decide whether to accept or reject non-essential cookies. There are several ways you can manage your cookie preferences:

6.1 Cookie Consent Tool

When you first visit pequodspizza.digital, you will be presented with a cookie consent banner that allows you to accept or decline non-essential cookies by category. You can update your preferences at any time by clicking the "Cookie Preferences" link in our website footer.

6.2 Browser Settings

Most web browsers allow you to manage cookie preferences through their settings. You can typically find these settings in the "Options," "Preferences," or "Privacy and Security" section of your browser. Here are direct links to cookie management instructions for the most popular browsers:

Please note that if you choose to block all cookies through your browser settings, you may not be able to access all or parts of our website, and some features may not function as intended.

6.3 Opt-Out Tools for Third-Party Advertising Cookies

You can opt out of interest-based advertising from third-party providers using the following tools and resources:

  • Google Analytics Opt-Out: Install the Google Analytics Opt-Out Browser Add-On to prevent your data from being used by Google Analytics.
  • Google Ads Settings: Manage your Google advertising preferences at Google Ad Settings.
  • Facebook / Meta Ads: Manage your advertising preferences through Facebook Ad Preferences.
  • Network Advertising Initiative (NAI): Use the NAI Opt-Out Tool to opt out of interest-based advertising from NAI member companies.
  • Digital Advertising Alliance (DAA): Use the DAA WebChoices Tool to opt out of behavioral advertising from DAA participating companies.
  • Your Privacy Choices (California Residents): California residents may exercise their right to opt out of the sharing of personal information by contacting us directly at [email protected].

7. Impact of Disabling Cookies

We respect your right to control your cookie preferences. However, it is important for you to understand that disabling certain types of cookies may affect your experience on pequodspizza.digital. Below is a summary of the potential impact by cookie category:

Cookie Category Impact of Disabling
Essential Cookies Core website functions — including the shopping cart, order processing, account login, and secure checkout — may not work correctly or at all. We strongly recommend keeping these cookies enabled.
Analytics Cookies We will not be able to track how visitors use our website, which may limit our ability to improve website performance, fix issues, and enhance the overall user experience. Your browsing on our site will not be affected, but our ability to optimize for your benefit is reduced.
Functional Cookies Personalization features — such as saved location preferences, remembered order history, or preferred restaurant branch — will not be available. You may need to re-enter your preferences on each visit.
Advertising Cookies You will still see advertisements for Pequod's Pizza, but they will be less relevant to your interests. Disabling these cookies does not reduce the number of ads you see — only their relevance to you.

8. Third-Party Websites and Services

Our website may contain links to third-party websites, plug-ins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy or cookie practices. We encourage you to read the cookie policies of every website you visit.

Third-party services currently integrated with pequodspizza.digital may include, but are not limited to:

  • Google LLC (Google Analytics, Google Ads, Google Maps)
  • Meta Platforms, Inc. (Facebook / Instagram Pixel)
  • Online ordering and delivery platform integrations
  • Payment processing service providers

Each of these third parties operates under their own privacy and cookie policies, and we encourage you to review those policies independently.

9. Children's Privacy and Cookies

Our website is not directed at children under the age of 13, and we do not knowingly use cookies to collect personal information from children under 13. If you are a parent or guardian and believe that your child has provided personal information through our website, please contact us at [email protected] so we can take appropriate action.

10. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, our business practices, or for other operational, legal, or regulatory reasons. When we make changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you via a prominent notice on our website or via email.

We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies and related technologies. Your continued use of pequodspizza.digital after any changes to this Cookie Policy constitutes your acceptance of those changes.

11. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and tracking technologies, please do not hesitate to contact us using the information below:

Pequod's Pizza — Contact Information

We will endeavor to respond to all legitimate inquiries within a reasonable timeframe. For California residents wishing to exercise their rights under the CCPA/CPRA regarding cookie-related data, please include "California Privacy Request" in your email subject line.